• An article about Shrinking Footprints at the New Yorker

    New Yorker

    Michael Specter at the New Yorker writes one of the best pieces I’ve read on the dilemmas we face as we try to address global warming. I highly encourage you to read the article.

    The piece covers Britain’s Tesco, a Costco/Sam’s Club-like company, that is attempting to provide carbon footprint information next to the price of the item being sold. While describing Tesco’s carbon accounting methods, he drifts into a lot of fascinating discussions about food and the history of cap-and-trade in a way that can only be done by a columnist for the New Yorker.

    Here are just a few money quotes:

    Stephen Pacala, the director of Princeton University’s Environmental Institute, recently estimated that half of the world’s carbon-dioxide emissions come from just seven hundred million people, about ten per cent of the population.

    Photo by Flickr user Walsh used under a Creative Commons license