Who is Trump Tweeting To? Presidential Approval in the Social Media Age

Patrick Jorling, Joaquin Grace, Drew Garcia, Matt Brady, Luke Norquist

In an era where social media has become a dominant form of communication and discourse, no politician has used it to express views to the public quite like the current President — Donald Trump. His brash and forward approach to these posts stirs controversies and engagement, but it is worth asking: how do these posts affect his approval ratings?

These podcasts explain our findings:

  1. Twitter users, on average, are more likely to disapprove of Trump
  2. Only 13% of Trump supporters are actually users of this medium
  3. Trump supporters on Twitter think of themselves and the President as less conservative than they actually are.

So, who is Trump Tweeting to?

Podcast 1

Podcast 2