Dr. Safiya Umoja Noble

Algorithms of Oppression: How Search Engines Reinforce Racism

June 3, 2022 — 1:00 pm–2:00 pm

Dr. Safiya U. Noble is an internet studies scholar and Professor of Gender Studies and African American Studies at the the University of California, Los Angeles (UCLA) where she serves as the Co-Founder and Co-Director of the UCLA Center for Critical Internet Inquiry (C2i2). She holds affiliations in the School of Education & Information Studies, and is a Research Associate at the Oxford Internet Institute at the University of Oxford where she is a Commissioner on the Oxford Commission on AI & Good Governance (OxCAIGG). In 2021, she was recognized as a MacArthur Foundation Fellow (also known as the “Genius Award”) for her ground-breaking work on algorithmic discrimination, which prompted her founding of a non-profit, Equity Engine, to accelerate investment in companies, education, and networks driven by women of color. She is the author of a best-selling book on racist and sexist algorithmic bias in commercial search engines, entitled Algorithms of Oppression: How Search Engines Reinforce Racism (NYU Press), which has been widely-reviewed in scholarly and popular publications. She is the recipient of a Hellman Fellowship and the UCLA Early Career Award. In 2022, she was recognized as the inaugural NAACP-Archewell Digital Civil Rights Award recipient.